Everyone travels a little bit differently. Exactly how much so? We decided to conduct a survey on generational air travel preferences to find out. Polling more than 3,000 travelers, the results revealed that Millennials want unique on-board flight experiences—even if it increases the cost of their tickets.
According to the survey, Millennials are willing to pay extra to spice up their onboard experiences. For instance, 38 percent of Millennials are willing to pay more for an airline ticket that would give them access to an “open bar” on a plane, while only 18 percent of Generation X travelers want to pay more for free flowing alcohol. In addition to unlimited drinks, 79 percent of Millennials would enjoy a “themed” seasonal flight with snacks, drinks, and seasonal movies, whereas only 64 percent of Generation X travelers wanted that type of experience.
When it comes to socializing in the air, 45 percent of Millennials want to connect socially with other passengers via electronic chat, games, or social networks, while only 36 percent of Generation X travelers want to. “Airlines used to live in a world where the only things that mattered were fares and schedules,” said Adam Goldstein, CEO of Hipmunk. “Millennials show how the industry is shifting. Tech-savvy travelers care more about the in-flight experience.”
What are other Millennial travel preferences?
· 70 percent would sit next to restrooms on the plane for a reduced fare, but only 54 percent of Generation X travelers would do the same.
· Millennials are last-minute bookers: 47 percent of Millennials book their vacation travel at least 6 months in advance. By comparison, 59 percent of Generation X travelers book their vacation travel at least 6 months in advance.
· 28 percent of Millennials would be willing to stand on a flight to save money, compared to 16 percent of Generation X travelers.
· 24 percent of Millennials would be willing to pay more to fly on a “child-free” plane, compared to 18 percent of Generation X travelers.
Hipmunk surveyed 3,187 US travelers. Hipmunk defined Millennials as those between the ages of 18-34, and defined Generation X as 35-54 years old. The survey was conducted in October of 2013.
The holidays are around the corner, and it happens to be the busiest time to travel. We analyzed our database, and found that the best time to book airfare for the December holidays is the week leading up to Veteran’s Day. If you book holiday travel before November 11th, Veteran’s Day, you could pay an average of $266 less than those who wait until December to book.
Airfare for Christmas travel (December 22-29) in 2012 increased dramatically as the holiday approached. Travelers who booked between December 3-9 paid up to 28 percent more ($651 rather than $509 per ticket), and those who booked on or after December 10 paid up to 52 percent more ($775 rather than $509 per ticket). Compared to these prices, travelers booking the week of November 5-11 can avoid the price increases in December and save up to $266.
Here’s a helpful graph to show the average price increases based on 2012 data:
Based on this information, we recommend that if you’re thinking of traveling for Christmas, avoid procrastinating and book flights as soon as possible, so you can get the best airfare deals. Here are some additional tips if you’re thinking of traveling for the holidays:
- Find a place to stay for the whole family. A fun option for families who want to stay together during the holidays is booking a home rental for the whole family. Hipmunk makes it easy by showing users options for home rentals from Airbnb and HomeAway alongside hotels.
- Take the train. If you’re traveling a short distance, consider taking Amtrak between cities to save money and avoid crowded airports and long security lines. Hipmunk displays Amtrak trains in-line with flights so you always see the best and most affordable options.
- Embrace the experience. If flying isn’t in the plans this year, take time to explore your hometown, city or surrounding area. Go on a road trip or score a last-minute hotel deal with Hipmunk’s Tonight Deals feature, which allows users to save up to 60% off last-minute hotel bookings.
Beat the rush, save money, and book your holiday trip now by visiting www.hipmunk.com!
Finding the perfect gift for someone can be exciting, annoying, frustrating, or downright difficult – especially when that person happens to be your mother. Countless times we’ve given our mothers a day at the spa, flowers or a framed photo. While the gifts are always appreciated, they just don’t seem to convey exactly how much we love our moms. What is the perfect gift that can show mom just how much we love and appreciate her? We say travel.
Giving the gift of travel is actually gifting someone with a unique and memorable experience. Whether a trip to Paris, New York or Hawaii, each holds the possibility for memories to be made that are guaranteed to be cherished. Seeing a gorgeous sunset in Bora Bora or eating the best gelato in Rome are some of the types of memories that we fondly remember when we speak about our travels. Giving someone the opportunity to experience a new city or country is a gift that quite doesn’t compare to a dozen roses. But what may even be better than sending your mom on a relaxing beach vacation, is actually going on a trip with her.
We think that giving the gift of travel is overlooked. We can all get caught up in our day to day, and when the moment comes, it’s easier to send a bouquet of flowers than it is to plan a memorable trip for that special woman in your life. But we challenge you to think about giving travel. To help inspire you, some of our Facebook fans shared with us how they have given the gift of travel to their mothers.
So this Mother’s Day, we encourage you to think about giving the gift of travel – whether a weekend getaway or a two week safari – we’re certain this gift won’t compare with others.